SmartPLS 2: New procedure to get the free key
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www.smartpls.com

SmartPLS 2.0.M3 Changes
How to receive SmartPLS 2.0.M3 keys from now on
We want to avoid sending unnecessary emails. Therefore we decided to improve our SmartPLS 2.0.M3 licensing service and procedures in your favor. Here are the key details:
  1. No other key will be sent until you register again.
  2. After registration we will send a new key every 3 month.
  3. BUT we will automatically stop sending keys if you did not activate the last one.
  4. And don’t worry - you can re-register at any time.
And remember, SmartPLS 3 always is the better option to secure your success in research publications and practical projects.

Best regards from Germany, 
Your SmartPLS Team
10 must-read PLS-SEM papers you shouldn´t miss
Open access: Rigdon, E. E., Sarstedt, M., & Ringle, C. M. 2017. On Comparing Results from CB-SEM and PLS-SEM. Five Perspectives and Five Recommendations. Marketing ZFP, 39(3), 4-16.

Famous handbook article: Sarstedt, M., Ringle, C. M., & Hair, J. F. 2017. Partial Least Squares Structural Equation Modeling. In C. Homburg, M. Klarmann, & A. Vomberg (Eds.), Handbook of Market Research. Heidelberg: Springer.

PLS-SEM algorithm performance: Hair, J. F., Hult, G. T. M., Ringle, C. M., Sarstedt, M., & Thiele, K. O. 2017. Mirror, Mirror on the Wall: A Comparative Evaluation of Composite-based Structural Equation Modeling Methods. Journal of the Academy of Marketing Science, 45(5): 616-632.

PLS-SEM Update: Hair, J. F., Hollingsworth, C. L., Randolph, A. B., & Chong, A. Y. L. 2017. An Updated and Expanded Assessment of PLS-SEM in Information Systems Research. Industrial Management & Data Systems, 117(3): 442-458.

Open access: Sarstedt, M., Hair, J. F., Ringle, C. M., Thiele, K. O., & Gudergan, S. P. 2016. Estimation Issues with PLS and CBSEM: Where the Bias Lies! Journal of Business Research, 69(10): 3998-4010.

Importance-Performance Map: Ringle, C. M. & Sarstedt, M. 2016. Gain More Insight from Your PLS-SEM Results: The Importance-Performance Map Analysis. Industrial Management & Data Systems, 116(9): 1865-1886.

The weighted PLS algorithm (WPLS): Becker, J.-M. & Ismail, I. R. 2016. Accounting for Sampling Weights in PLS Path Modeling: Simulations and Empirical Examples. European Management Journal, 34(6): 606-617.

Mediation: Nitzl, C., Roldán, J. L., & Cepeda Carrión, G. 2016. Mediation Analysis in Partial Least Squares Path Modeling: Helping Researchers Discuss More Sophisticated Models. Industrial Management & Data Systems, 119(9): 1849-1864.

The FIMIX-PLS segmentation method: Hair, J. F., Sarstedt, M., Matthews, L., & Ringle, C. M. 2016. Identifying and Treating Unobserved Heterogeneity with FIMIX-PLS: Part I - Method. European Business Review, 28(1): 63-76.

Use FIMIX-PLS in SmartPLS: Matthews, L., Sarstedt, M., Hair, J. F., & Ringle, C. M. 2016. Identifying and Treating Unobserved Heterogeneity with FIMIX-PLS: Part II – A Case Study. European Business Review, 28(2): 208-224.
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Bönningstedt, GERMANY
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